City Electric Supply Design System #2

CES Design System This project was about building a ground-up strategy to align a global brand that has numerous headquarters and over 3,400 international stores. The goal was to understand how each office had approached their version of how the brand should be represented in their local market. Phase two was about bringing a new… Read More

Cross-Cultural UX

Cross-Cultural UX This project was about understanding and documenting how global brands intentionally bend to the needs and expectations of local markets. 60+ slides capturing how the cultural range of dimensions can dictate specific design decisions based on cultural norms. Read More

MedImpact

MedImpact Partnered with MedImpact to overhaul their native mobile apps. New features included the ability to easily locate pharmacies that met certain criteria around you, as well as pull up detailed information about the drugs you're purchasing. This is the one-stop-shop for all your pharmacy needs. Client MedImpact Services UX, UI, Prototypes Tools Sketch, InVision,… Read More

Theraflu

Theraflu Partnered with GSK to overhaul their native mobile apps. New eCommerce features included the ability to simultaneously shop from several vendors, depending upon your delivery / shopping preference. Client GSK Services UX, UI, Prototype, Product Mockups Tools Sketch, InVision, Photoshop Read More

JCPenney

JCPenney Ongoing enhancements to include new features in the Native apps. We conducted user research and user testing to better understand users pain points to provide a better experience by shortening flows throughout app. We also designed, from scratch, the in-store kiosk experience, where users could mix/match designs on everything from bedding to drapes and… Read More

Santander Bank

Santander Bank This project was used to re-imagine with Native App experience. Proposed features included: a dashboard that introduced more user friendly visuals, ability to live chat (via text or video) with agents, branch locator, and new goal-setting capabilities to track progress directly along-side your other financials. Client Santander Bank Services UX, UI, Micro Interactions,… Read More

Toyota

Micro Interactions + Animations Hover to explore features Swipe to Pay Onboarding Cards Multiple Accounts Arrange Accounts Sign Up Toyota + Lexus This was a ground-up effort to completely re-design the Lexus and Toyota apps. After completing user research and gathering data from both in and out of industry products, we were able to identify… Read More

Wynn

Wynn Casino The CTO of a resort in Las Vegas was concerned about the user experience a different creative vendor was producing for a redesign of the native iOS app. He felt as though what was being designed was a direct duplication of the mobile web experience and requested fresh eyes to present new creative… Read More